This is the Football in Cider (FiC) Girl creating your Top Tips
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Football Insider or Football in Cider

If you ever setup a website of your own, choose the name very carefully. Only then you will avoid being inundated with confused, but hopefully interested, users:

  1. Why Football in Cider?
  2. Why not Football insider?

These are 2 very common questions you ask us frequently. So we thought, just for you, we should address the incider/insider without further delay.

Why Not Football Insider?

Lets address the 'Why didn't call yourself Football Insider?' question first. We didn't use Football Insider for the simply reason that the cost for the domain name www.footballinsider.com was $10,000 !!!! It seems to be parked by a company that makes a crap load of money by owning potentially huge domain names. 

It's a shame.We love the name Football Insider: When it comes to betting, insider knowledge is paramount. An we like betting on Football so yes, Football Insider was out first choice too, but it was clearly too expensive.

Before we move on to the second question, we want to fire a question back to you: Do you have access to "insider" information yourself? Football in Cider's inside information is not the typical 'tip' you might overhear at your local pub or training ground. You know the sort, a friend of a friend who knows the under 21's defender's Uncle that use to cut the grass says it's been secretly over watered to nullafy the opposition's superior passing game, blah blah blah. No, our insider knowledge is a tad trustier and a lot less dodge. Our insider knowledge is technical. Our insider knowledge is data. Ultimately our insider knowledge is the state of our Neural Network running on our very own computers.   

If English is not your first language, then lets quickly recap the definition of "Insider": Insider: a person within a group or organization, especially someone privy to information unavailable to others. Our information unavailable to others is our neural network and it's internal logic that is used to create our Top Tip predictions.

Privy

Do you remember that the definition of 'Insider'? It's a person within a group or organization, especially someone privy to information unavailable to others.

especially someone 'privy' to information unavailable to others

"Privy to information", what does Privy mean? The definition of 'Privy' is secret, concealed, hidden, or secluded

If your knowedge is public,as opposed to secret, concealed, hidden or secluded, then you're not going to make money from it. The bookies will use the information and change their odds. So our information, which we use to predict with, has to be privy. ... .... .... Which leads us to another amazingly common Question:

 

If your tips are so good, why do you publish them for free on the Internet?

At first glance publishing tips for free to anyone sensible enough to listen seems a bit crazy. Why would you do it when you can quietly make money yourself and book your next set of holidays.

Firstly, we do actually do this. Of course we do! And yes, we make decent money. Very decent money. But why do we publish this and allow others to do it too?

We think our success is defined by the popularity of our tips rather than the money we could sell them for. Ultimately, it is our AI technology and algorithms that are worth money, not the tips they generate.

So whilst we are happy to give our Top Tips away for free. Our algorithms and AI technology  will remain insider knowledge.

 

Why Football in Cider? 

So we have explained our love of the word "Insider" and we have shown you that it is expensive. So whilst we could append text to Insider to reduce the cost, we thought we would rather add a twist.

Beer.

We're not sure anyone involved in Football in Cider has ever been to a football match without first visiting a pub. Football and getting pissed go hand in hand, and as we get older, we are more willing to deviate from our well trodden beer path and experiment with other beverages, such as cider.

Cider has recently gained popularity as a tastier alternative to common beer. Small passionate cider microbrewaries have popped up around the world catering to a sophisticated and less stereotypical football fan.

Cider is once again growing in populatity.

We like cider.

Now, again for those of you where English is not your first language, insider and 'in cider' are pounounced exactly the same. So quite simply we replaced "insider" with "in cider":

From "Football Insider" to "Football in Cider"

This way, we retain the privy information that is so valubale, but we also get a tasty, sometimes sweet, alchohilc beverage.

And to put the cherry on top, the domain name only cost $10.